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Most Expensive Domain Name Sales

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This is a DomainSherpa verified list of the most expensive domain name sales in history greater than $5 million. Sources to original and “best” data are cited below.

Note: This domain name sales list is different from others. On DomainSherpa.com, some domain names may include additional intellectual property (IP). However, based DomainSherpa research, any IP sold with a domain name listed below was deemed to be inconsequential to the final purchase price of the domain names. In contrast, other lists – such as Domaining.com or DNJournal.com – do not include any domain name sales that include IP or are not an all-cash transaction.

  1. Insurance.com for $35.6 million in July 20101
  2. VacationRentals.com for $35 million in 20072
  3. PrivateJet.com for $30.18 million in February 20123
  4. Insure.com for $16 million in October 20094
  5. Sex.com for $13 million in October 20105
  6. Hotels.com for $11 million in 20016
  7. Fund.com for $9.99995 million in October 20077
  8. Porn.com for $9.5 million in May 20078
  9. Porno.com for $8.888888 million in February 20159
  10. FB.com for $8.5 million in November 201010
  11. Formula1.com for $8.5 million in 200211
  12. Business.com for $7.5 million in December 199912
  13. Diamond.com for $7.5 million in May 200613
  14. Beer.com for $7 million in 199814
  15. Z.com for JPY800 million ($6.784 million) in November 201415
  16. Casino.com for $5.5 million in October 200316
  17. Slots.com for $5.5 million in May 201017
  18. Toys.com for $5.1 million in 200918
  19. Korea.com for $5 million in January 200019


Sources

1. QuinStreet Second Quarter 2010 earnings call, via Elliot’s Blog. Retrieved 13 August 2013.
2. Lessons Learned from Brian Sharples, founder & CEO of HomeAway (NASDAQ: AWAY), YouTube video dated 28 July 2013. Retrieved 13 August 2013. Cached copy.
3. Luxury Transportation, LLC press release dated 21 February 2012. Retrieved 13 August 2013. Cached copy.
4. At Insure.com, Inc. press release dated 09 October 2009. Retrieved 29 July 2013. Note: while some may claim that this was a domain name *plus* intellectual property sale, DomainSherpa believes the “website content” to be minimal (such as a logo or copy) and of negligible monetary value.
5. DNJournal.com. Retrieved 29 July 2013.
6. BBC. Retrieved 31 July 2013.
7. CBSNews.com. Retrieved 29 July 2013. Cached copy.
8. DNJournal.com. Published 26 April 2011.
9. Reuters. Retrieved 29 July 2013.
10. TheDomains. Retrieved 2 February 2015.
11. Forbes. Retrieved 9 July 2014.
12. DomainSherpa.com interview. Published 26 April 2011.
13. DNJournal.com. Retrieved 31, July 2013.
14. DomainSherpa.com interview. Published 19 November 2012.
15. DNJournal.com. Retrieved 21, November 2014.
16. Boss Media press release dated 24 October 2003. Wayback Machine cached page retrieved 31 July 2013. [PDF]
17. DomainNameWire.com. Retrieved 31 July 2013.
18. TheDomains.com. Retrieved 31 July 2013.
19. Asia Times. Retrieved 31 July 2013. [Alternate: Business Asia]

Questions?

Q: Why isn’t ________ listed?
A: It likely included what we consider to be significant intellectual property, such as a business producing cash flow. If you think we’re in error, we welcome your feedback and data.

Q: Wikipedia shows ________ listed, why don’t you?
A: Don’t believe everything you read on Wikipedia. Their list of top domain name sales is not correct. For example, Israel.com did not sell for $5.88 million, AltaVista.com was not just a domain name, and iCloud.com figures are just rumors.

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