If you spend more than you make with your domain names, you’re doing it wrong. This category helps you figure out how best to monetize your domain name portfolio, whether it be parking, lead generation, ecommerce, blogging or some other form of full website development.
Latest Interview
How do you maximize the revenue you can generate from a website using lead generation and no Google AdSense?
That’s the question answered in this interview focused on the insurance, home security and new-car buying industries.
Also discussed is the development of BestQuotes.com, AutoComparison.com and PetPremium.com, including business results (the good and the bad) and lessons learned along the way.
Michael Cyger September 16, 2013
Most domain name investors stick to buying and selling. When they do venture into development and monetization, sometimes they get burned.
That was the situation with Steven Newman and his $25,650 purchase of SportsPicks.com, a resource for sports betting information. But after a bad development start, Newman and his partner are now on the right path with a live website, a $1 million promotional challenge, a marketing program and revenue starting to come in.
Learn how SportsPicks.com is becoming an honest, trustworthy service provider in an industry that is often perceived as disreputable.
Michael Cyger September 2, 2013
Many entrepreneurs today grew up playing role-playing games. Gaming can teach you many things, including problem solving, how to look for clues, group dynamics – and game theory.
Equipped with such skills from his days gaming as a youth, Bill Karamouzis started, grew and sold three successful gaming companies. Today, he’s starting his fourth – TeachMe.com – and with two young daughters at home, he is shifting his focus from time-killing games to games aimed at making math skills fun and rewarding with MathGames.com.
Michael Cyger August 5, 2013
Big companies like Amazon, Citigroup and Dell know the value of an exact match domain (EMD) – they own Diapers.com, Mortgage.com and CloudComputing.com, respectively. But smaller companies and upstarts can also benefit tremendously from EMDs.
That was the case with Marty Metro and UsedCardboardBoxes.com.
In this interview, Metro describes the two failed business models he went through before his current success, and how UsedCardboardBoxes.com grew and is now generating revenue that’s trending toward eight figures per year.
Michael Cyger July 15, 2013
If you own a geographic domain name, such as HiltonHead.com or Seattle.com, or a newspaper, radio station, television station or media company focused on a local geography, there may be an unseen competitor to your business – and the competitor might not be playing fair.
Skip Hoagland has been fighting against unfair business practices since October 2011. Watch this interview to learn more about this issue, and what you can do to determine if abuse is happening in your city.
Michael Cyger July 8, 2013
My family is going to be doing a little traveling this summer, so I’ve decided to take the month of June off from recording new interviews. It’s a first for me to take that much time off, and I may decide later that I’m stir crazy – but we’ll see.
As you prepare for your summer vacations and staycations, whether they are in June, July or August, I wanted to provide you with a list of some of the most useful and popular interviews from the past two years of 118 recorded interviews and tutorials.
Michael Cyger June 3, 2013
Oversee.net already had a profitable online ecommerce business with AboutAirportParking.com. So why did they buy AirportParking.com?
Learn how Oversee is diversifying their parking aggregator offering, how one site helped jump-start the content of the second, and how a differentiated website offering can be custom tailored to a different demographic group of customers.
Michael Cyger May 13, 2013
Procter & Gamble bought Gillette in 2005 for $57 billion, who sells replacement razor blades for more than $2 each but cost only 9 cents to produce.
Enter Luke Webster, who is disrupting this high profit margin industry by promoting the art of shaving with a straight razor. He is snatching up all the straight razor domain names and building operating websites with PPC marketing campaigns.
Michael Cyger March 11, 2013
The new top level domains that will launch beginning in 2013 create a unique investment opportunity. Indeed, private equity and venture capital firms are evaluating investment in new top level domains and domain name registrars.
Today’s interview is with one of the consultants helping investors outside the domain name industry understand this opportunity. Watch this interview to learn from a different perspective.
Michael Cyger March 4, 2013
In 2006, Jesse Stein purchased SportsMemorabilia.com for $12,500 when it wasn’t much more than a domain name.
Fast forward several years, and the company now leads the market in high-end autographed sports merchandise and memorabilia, making $19.5 million in revenue in 2012. We start at the beginning to learn about SportsMemorabilia.com’s journey and how they plan to be a $100+ million company.
Michael Cyger February 25, 2013