Tag Archives : Andrew Rosener

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Domain Names and Search Engine Optimization – With Danny Sullivan

Domain Names and Search Engine Optimization – With Danny Sullivan

To have a website that ranks highly in search engines like Google and Bing, just how important is the domain name? For the most reliable information on this topic, I invited the leading authority on search engines, Danny Sullivan, to join me on DomainSherpa.

Listen in as Sullivan discusses the often-debated relationship between domain names and search engine optimization, including:
* Do keywords within the domain name help search engine optimization?
* Are keywords within the domain name better than just having keywords elsewhere in the URL?
* Is buying a premium generic domain name a good investment for a new business?
And many more

More Interviews

Eliminate Risk with a Domain Name Escrow Service – With Brandon Abbey

Eliminate Risk with a Domain Name Escrow Service – With Brandon Abbey

Whether you are buying a domain name that is $20,000 or $200, using an escrow service to eliminate the risk of fraud and guarantee that you receive the domain name can be money well spent. An escrow account also can be used to spread payments over time – such as with the recent $4.2 million purchase of Marijuana.com, currently being transacted through 69 payments of about $61,000 each at Escrow.com.

These topics and more are discussed with Brandon Abbey, president of Escrow.com. Learn what domain names Abbey owns, and what car he purchased through an escrow account at Escrow.com.

Selling Five-figure Domains – With Jason Davis

Selling Five-figure Domains – With Jason Davis

Jason Davis’ wife called him crazy when he bought Recruiting.com for $75,000 in 2002. But four years later Davis sold it to Jobster for a six-figure price. He realizes that his end users – the people who buy his job- and recruiting-related domain names – don’t wake up in the morning thinking about spending five figures on a domain name that day. He knows he must give them a reason to do so – and he does that by framing the price of the domain in terms the buyer best relates to.

In this show, Davis describes how concentrating his efforts on a single domain name niche helps him make stronger industry connections, earn more in sales and find more entrepreneurial opportunities in his area of expertise.

The Rosener Equation: How to Value Premium Generic Domain Names

The Rosener Equation: How to Value Premium Generic Domain Names

One of the most popular interviews on DomainSherpa is Andrew Rosener, who has developed an equation to determine the end user value for premium generic .com domain names.

This article summarizes Rosener’s hour-long video interview in an easy-to-read format, with input variables defined and updated.

EXPERT Q&A: Should I Let Unused Domain Names Expire From My Portfolio?

EXPERT Q&A: Should I Let Unused Domain Names Expire From My Portfolio?

Many of us are addicted to buying domain names. Often times we hold onto them with no likelihood of development, no plans to actively market, and only a slight chance of receiving an unsolicited offer. The problem then is that our domain name portfolios (with their associated renewal fees) become too large for our budget to allow. So we turned to the experts (the folks who have wrestled with this situation multiple times) to ask what they would do.

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