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Most developers build a site, increase readership and then sell advertising space. Unless you own an ultra-premium geographic domain name like FrenchRiviera.com, in which case the brand alone is enough to set up meetings with some of the most exclusive potential advertisers in the region. Toby Hardy bought FrenchRiviera.com in 2009 and, in partnership with Fred Mercaldo at CitiesPlanet.com, is turning it into the ultimate online destination for the rich and famous who visit cities such as Monte Carlo, Cannes and the like.
Michael Cyger April 23, 2012 19
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Fred Mercaldo understands geographic domain names (geodomains) better than most other domain name investors. He has built multiple companies and platforms in the geodomain space, including a software company, a marketing services company and a call center. In this show, Mercaldo describes his experiences building successful geodomain name properties and shares tactics others can use to develop geodomains profitably.
Michael Cyger November 1, 2011 18 Signup for the DomainSherpa Newsletter Necessary cookies are absolutely essential for the website to function properly. This category only includes cookies that ensures basic functionalities and security features of the website. These cookies do not store any personal information. Any cookies that may not be particularly necessary for the website to function and is used specifically to collect user personal data via analytics, ads, other embedded contents are termed as non-necessary cookies. It is mandatory to procure user consent prior to running these cookies on your website.
Toby Hardy Archive
Developing the Ultimate Geo-domain for the Rich and Famous – With Toby Hardy
The Tycoon of Geodomains – With Fred Mercaldo
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