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Video interviews, panel discussions, articles and Q&As featuring SEOmoz.

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Understanding Domains As SEO & Marketing Tools – with Rand Fishkin

Understanding Domains As SEO & Marketing Tools – with Rand Fishkin

Rand Fishkin, founder of Moz.com and SparkToro.com, and one of the top 5 SEO experts in the world, explains the value of domains as marketing tools.

We discuss EMDs and SEO today, SEO for new gTLDs, how to deal with blacklists or shadow banning, and how voice and mobile search may affect domain name values.

All buyers trying to discern the true marketing or SEO value of domain names will benefit from watching this show.

More Interviews

The 17-Year-Old Who Correlated Domain Names to High Search Rankings – With Mark Collier

The 17-Year-Old Who Correlated Domain Names to High Search Rankings – With Mark Collier

Many people openly state that exact match domain names are worth more because they can get your website to the top of the search engine results. But this commonly espoused belief has rarely been backed up by real data…until today.

Seventeen-year-old wunderkind Mark Collier has not only secured a substantial amount of data from various sources, but he’s taught himself programming and statistics in order to analyze the data. And he can say without a doubt – statistically speaking, of course – that exact match domain names correlate with high-ranking websites within the search engine results.

How One Entrepreneur Used ‘Get Rich Click’ Tactics To Sell $100 Million In Businesses – with Marc Ostrofsky

How One Entrepreneur Used ‘Get Rich Click’ Tactics To Sell $100 Million In Businesses – with Marc Ostrofsky

Marc Ostrofsky is likely best known as the domain name investor who bought Business.com for $150,000 and sold it for $7.5 million a mere four years later, earning him an entry in the Guinness Book of World Records. But he’s also founded five magazines, 12 trade shows and seven companies, selling businesses cumulatively worth over $100 million.

Despite the title, “Get Rich Click!: The Ultimate Guide to Making Money on the Internet,” this is no get rich quick scheme. Instead, this book arguably contains the most comprehensive and diverse information source available for making money on the Internet, and it’s written by one of the world’s most successful Internet entrepreneurs.

I spent about an hour asking Marc Ostrofsky to dissect the strategies and tactics in his book and tell you exactly how you can make money on the Internet. And Marc is a fantastic storyteller who illustrated his points with examples that you will remember long after this interview is over. Watch this video now. Trust me.

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