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What do you get when you combine a killer, three-character exact-match domain name with the assets of a software-as-a-service invoicing provider? A quick path to generating revenue. That’s what today’s Sherpa did, combining a $130,000 domain name with a $20,000 asset purchase. And they were up and running, with some customers saying the brand is so familiar they think they’ve used them in the past. One year into operations, Due.com is processing about $60 million per month in transactions. Here’s how it happened.
Michael Cyger March 6, 2017 28
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