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Owning the short, single-word, aspirational domain name Wish.co.uk allowed Richard Kernshaw and his business partner to “punch above their weight” – making connections, doing deals and selling more than $1 million in day experiences with a small team. Recently, Kershaw acquired another domain name that will allow him to make big gains right from the get-go: Digital.com, which he purchased for $373,500 in public auction. We catch up with this past Sherpa to find how his Wish.co.uk business has fared since his last interview in 2012, and to learn what he has planned for his new digital asset.
Michael Cyger September 29, 2014 15
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One-word Domain Names Mean Big Gains from the Get-go – With Richard Kershaw
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