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Domain Name Interviews

DomainSherpa interviews successful domain name investors and entrepreneurs – people we call Sherpas – who share their strategies and tactics to help you be more successful. Hosted by Tess Diaz.

Latest Interview

The Story of the First Domainer of the Year – with Richard Lau

The Story of the First Domainer of the Year – with Richard Lau

In 1995, Richard Lau registered several domain names that he simply thought were cool, but never considered would be worth thousands of dollars. His portfolio attracted the attention of Microsoft, who tentatively agreed to pay $9,500 for one of his domains. That gave him an inkling he was on to something big.

Later, after spending 80 hours per week building one of the first 30 domain name registrars in the world, he was faced with stage A colon cancer and a series of unfortunate business liabilities.

In this biography, Richard Lau discusses how he learned the industry, tells some fantastic stories, and provides guidance to others that are just starting out.

More Interviews

Domain Name Appraisals with Estibot.com

Domain Name Appraisals with Estibot.com

This tutorial takes you step-by-step through the Estibot.com domain name appraisal tool. You will walk away with an understanding of how the tool works and every aspect of the data it provides.

Also covered are five warnings about using Estibot.com that you need to know to avoid making a costly mistake.

How the Art of Shaving Led to a Six Figure Per Month Income – With Luke Webster

How the Art of Shaving Led to a Six Figure Per Month Income – With Luke Webster

Procter & Gamble bought Gillette in 2005 for $57 billion, who sells replacement razor blades for more than $2 each but cost only 9 cents to produce.

Enter Luke Webster, who is disrupting this high profit margin industry by promoting the art of shaving with a straight razor. He is snatching up all the straight razor domain names and building operating websites with PPC marketing campaigns.

Institutional Investment Opportunities in Domain Names – With Frank Michlick

Institutional Investment Opportunities in Domain Names – With Frank Michlick

The new top level domains that will launch beginning in 2013 create a unique investment opportunity. Indeed, private equity and venture capital firms are evaluating investment in new top level domains and domain name registrars.

Today’s interview is with one of the consultants helping investors outside the domain name industry understand this opportunity. Watch this interview to learn from a different perspective.

SportsMemorabilia.com: From a $12,500 Parked Domain to $19.5 Million – With Jesse Stein

SportsMemorabilia.com: From a $12,500 Parked Domain to $19.5 Million – With Jesse Stein

In 2006, Jesse Stein purchased SportsMemorabilia.com for $12,500 when it wasn’t much more than a domain name.
 
Fast forward several years, and the company now leads the market in high-end autographed sports merchandise and memorabilia, making $19.5 million in revenue in 2012. We start at the beginning to learn about SportsMemorabilia.com’s journey and how they plan to be a $100+ million company.

How to Use the Google AdWords Keyword Tool for Domain Names

How to Use the Google AdWords Keyword Tool for Domain Names

If you want to buy keyword-rich domain names with the objective of ranking the domain name at the top of the results for a search, you’ll first want to determine if there is enough search volume and interest to justify purchasing the domain name.
 
In this how-to video, you’ll learn exactly how to use the Google Adwords Keyword Tool to determine search volume and advertising interest before you make a domain name purchase.

How to Become an Expert at Domain Name Outbound Sales – With Joe Uddeme

How to Become an Expert at Domain Name Outbound Sales – With Joe Uddeme

If the thought of picking up the telephone and making cold calls to potential buyers fills you with dread, join the club. Most people feel that way.
 
But in today’s master-class interview, we learn the ins and outs of outbound sales from a successful domain name broker. Withholding no secrets to his success, Joe Uddeme openly shares the strategies and tactics that have led him to more than 100 closed transactions and $7.5 million in sales volume in 2012.

ICA: The Domain Name Trade Association That Represents Your Financial Interests – With Philip Corwin

ICA: The Domain Name Trade Association That Represents Your Financial Interests – With Philip Corwin

Large corporations have deep pockets and large intellectual property staffs with which to protect their interests, including trademarks. The result of such financial power can often be lobbyist-influenced legislation that does not favor domain name investing.
 
What you probably didn’t realize is that the Internet Commerce Association is a domain name trade association that since 2006 has been representing the financial interests of domain name entrepreneurs.

NameJet Private Auctions: What You Need to Know – With Matt Overman

NameJet Private Auctions: What You Need to Know – With Matt Overman

Anyone who buys expiring domain names knows that there are three major auction sites on the Internet. But of the three, NameJet.com is the one that seems to get fantastic domain names on the most regular basis.
 
In this interview, NameJet General Manager Matt Overman walks us through how private auctions work and describes how you can take advantage of them too.

What to Expect in the Domain Name Industry in 2013 – With Ron Jackson

What to Expect in the Domain Name Industry in 2013 – With Ron Jackson

For the past decade on DNJournal.com, Ron Jackson has tracked, analyzed and presented the most comprehensive and accurate collection of domain name sales data.
 
In this interview, Jackson both reviews trends of the past decade and looks ahead to the events of 2013 (e.g., the release of new gTLDs) that will affect future trends.

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