Worldwide, there are about 150 million new businesses being started up each year.
With some startups being funded to grow as quickly as possible, many are interested in purchasing killer domain names so they can create a memorable brand. Noted venture capitalist Fred Wilson of Union Square Ventures suggests to start-ups he invests in that they allocate $50,000 to buy a good domain name.
Is spending tens of thousands of dollars a smart investment for startups? That’s the question we’re going to answer on today’s show.
May 20, 2013
You are probably like today’s guest: You learned about the Internet and domain names in 1995 or 1996, but domain names were expensive and “the good ones” were taken. Although Shane Cultra dabbled in domaining, he mainly considers his fruitless investment during that time to be part of his learning curve.
By 2007, Cultra had figured out what makes domain names “liquid” such that they can be sold more readily in domain name aftermarkets and auction sites. By doing so, Cultra earned six figures in 2012 from domain name investing – in addition to his full-time job running Country Arbors Nursery in Urbana, Illinois.
In this show, Cultra shares his methodology for determining and valuing “liquid domains,” as well as his sweet spots for buying and selling, and how he finds and sells through his favorite marketplace platforms.
April 22, 2013
Many people openly state that exact match domain names are worth more because they can get your website to the top of the search engine results. But this commonly espoused belief has rarely been backed up by real data…until today.
Seventeen-year-old wunderkind Mark Collier has not only secured a substantial amount of data from various sources, but he’s taught himself programming and statistics in order to analyze the data. And he can say without a doubt – statistically speaking, of course – that exact match domain names correlate with high-ranking websites within the search engine results.
July 30, 2012