To have a website that ranks highly in search engines like Google and Bing, just how important is the domain name? For the most reliable information on this topic, I invited the leading authority on search engines, Danny Sullivan, to join me on DomainSherpa.
Listen in as Sullivan discusses the often-debated relationship between domain names and search engine optimization, including:
* Do keywords within the domain name help search engine optimization?
* Are keywords within the domain name better than just having keywords elsewhere in the URL?
* Is buying a premium generic domain name a good investment for a new business?
And many more
March 19, 2012