When you’re interested in buying a domain name or domain name portfolio, start here. This category includes information on how to find, value, negotiate, close and fund a domain name purchase.
How risky could registering a $10 domain name be?
Every day new domain name investors and speculators overlook the financial risk associated with registering a domain name that infringes on an existing trademark – a mistake that could cost them more than $100,000. And it’s happening at an increasing rate with the new top-level domains available for registration.
If you’re a domain name broker or an experienced investor that regularly receives emails from new investors asking for help or valuation – and the portfolio is full of trademark-infringing domain names – this is the video to refer them to.
If you’re a new domain name investor or speculator, learn how to avoid the mistake that has the potential to financially bankrupt you.
February 24, 2014
More often than not, hand registered domain name portfolios submitted to the DomainSherpa Review are not considered to be valuable by our panel of experts. Maybe there are a few domains worth keeping out of 50 submitted. Maybe.
Today, we’re turning the tables on one of the regular reviewers on the DomainSherpa Review.
Past Domain Sherpa and frequent DomainSherpa Review expert Rick Schwartz opens up his list of 390 recently hand registered domain names, and shares his thought process for how and why he registered the domains.
February 3, 2014
Instead of hand registering a $9 brandable domain name like ShutterStock.com or iStockPhoto.com and paying for CPC marketing forever, Jon Yau plunked down $250,000 of his family’s savings to purchase StockPhoto.com – a domain name with 50,000 worldwide exact-match searches per month.
Yau considers this investment a “pre-payment” for the endless stream of potential customers that visit his website daily through direct navigation. And with plans to continue to grow his photography database, he expects only to increase his customer conversion rate and revenue.
January 27, 2014
Listed among the DNJournal.com top domain name sales of 2013 are 114.com for $2.1 million, 88888.com for $245,000 and 1001.com for $100,000.
I would not have paid registration fees for any of these domain names, so I clearly don’t understand the value of domain names comprised only of numbers, usually referred to as numeric domain names.
Luckily there’s an expert ready to share what’s behind those high sale prices and who’s buying 80 percent of the numeric domain names.
January 20, 2014
Past DomainSherpa interviews have highlighted the power of exact-match domain names (EMDs) to instantly create business credibility, increase organic rankings in search engine results, and generate type-in traffic by potential customers.
Today’s interview offers proof that EMDs can also assist in increasing the click-through rate of advertising on search engines like Google’s AdWords platform, decrease the amount per click spent on advertising by 35 percent, and increase the conversion rate of clicks to actual customers by 30 percent.
Those are big benefits in themselves, but the final proof is that – while holding all other factors constant – a change in business and domain name from brandable Beep.com.au to exact-match CarLoans.com.au produced a 66 percent increase in sales turnover, driving their business from a $60 million company to $100 million in only five months.
November 11, 2013
As of August 28, 2013, the new Google Keyword Planner replaces the Google Adwords Keyword Tool. It’s supposed to be an improvement, but most people don’t like change.
This DomainSherpa tutorial walks you through the new Google Keyword Planner, shows you how to find most of the same information as the Google Adwords Keyword Tool provided, and what the differences are between the two.
This tutorial also shows you how to use the Google Keyword Planner tool for SEO and domain name purposes.
October 21, 2013
Most investors in the domain name industry would be nervous to invest $185,000 in a single premium domain name.
But on today’s show we interview a 27-year-old entrepreneur who invested $185,000 not once, but three times this year, spending a total of over half a million dollars in application fees alone to register new top level domains.
This is the story of how a domain name investor built a registrar and is launching at least two (possibly three) registries.
October 7, 2013
In real estate, the stock market or domain name investing, it’s an oft-stated business rule that you make your money on the buy, not the sell.
But how do you make sure you’re value investing like Warren Buffett in the domain name industry? What do top domain name brokers look for when buying domain names for their own personal investment portfolio?
Today’s interview answers those questions and more. Warning: this is a long show, but it’s well worth your time as there are nuggets of gold around finding generic premium domains, contacting hard-to-locate registrants, making offers and a new reverse auction sales platform that’s offering some great buying opportunities. Real buy and sell information, including pricing, is discussed.
September 23, 2013
When domain names expire and are dropped, you can register them for about $10 (the registration fee). However, if someone else wants it, they’re likely to do the same thing with an automated service called a domain name backorder service.
Here’s a comprehensive list of domain name backorder services for you to investigate.
September 8, 2013
Want 5 Experts to Review Your Domain Name Portfolio?
In each DomainSherpa Review, selected experts review a domain name portfolio and openly share their insights into the value of the portfolio – including which domains are worth holding on to and which are junk to be dumped.
August 25, 2013